Get noticed. Be interesting.

Give me the corporate, the dry, and the technical.
I’ll give you engaging, memorable copy that’s crystal clear.

Catherine Jones Copywriter sits in front of a fountain in Bognor Regis
For growing businesses who want to be heard

You’re a thriving SME with strong foundations and big plans. Maybe you’re in tech, professional services, education, non-profit, or B2B. A sector that can sound boring and dull if you let it.

To take your business to the next level you need to tell your story clearly. To articulate why you’re different, interesting, credible and the best choice for your customers.

You need words rooted in strategy, crafted by someone who can take the technical, the corporate, and the complicated, and turn it into something people want to read and engage with. To break free from tedious waffle and AI copycat content.

I help ambitious SMEs and specialist businesses find their voice, shape their brand, and create copy that drives action. Words that get you remembered. Strategy that helps you grow. Clarity that educates and inspires your audience.

Because when you’re interesting, people listen.

Let me find the words that bring your brand to life.

I'm Catherine Jones - B2B brand voice writer, wordsmith and linguistic dynamo

I’m a former teacher turned copywriter and brand strategist. I love language, creativity, 

and finding the hidden spark in your business. 

Based in Bognor Regis, powered by curiosity (and plenty of tea).

Want to work with me? Thanks, I’d love to!

What people say about me...

“I would recommend Catherine at the drop of a hat. What impressed me most was the impeccable quality and consistency of Catherine’s work. She’s super smart and seemingly unfazed by complex subjects, even the driest financial topics!”

Oliver Forrester
Cognition Agency.

“We’ve worked on multiple projects with Catherine. Each time our confidence in her writing is boosted as she researches, explains, answers questions and takes us along a process to really understand – get under the skin – of our identity and purpose.”

Jason Dalton
Operational Director, Safe Hands.

My services

Copy and brand support for you and your business

Hand holding a pen writing copy
Copywriting

Copy that flows; growth that shows.

Creative copy, content writing, blogs, ebooks, investor pitch decks, articles, short and long-form pieces, and sales copy in your unique voice.

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Brand strategy & Tone of voice

Brand positioning and voice to make you stand out from the competition.

Strategy workshops, brand identity exploration, competitor analysis, tone of voice guidelines,  taglines, brand stories, core messaging

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Website copy

Tell your story; sell your offer.

Homepage hero copy,  personality-filled About pages, landing pages that convert, service pages, micro copy, blogs, and thought leadership.

 

Happy customers

“Catherine originally helped us find our company name, then recently helped us refresh our core messaging and rebrand. She took the time to understand who we are and what we do, and took us through a really thorough process.”

Rob Eveleigh
Managing Director, Brightelm.

“We’re so pleased with the brand strategy, messaging and tone of voice. You really got to grips with our business, transforming our communications and adding the credibility that we have but just couldn’t seem to articulate well enough.”

J Venetz
Marketing Director, Across Safety Development.